Lead with clarity, not burnout. Let's turn your business into a powerhouse.

All founders need a
Co-founder.

Most founders come to me overwhelmed, unsure if their offers reflect where they're headed or if their team is aligned enough to keep up.I step in like the co-founder you've never had — translating your genius into systems and messaging you and your team can run with. Don't do it alone, do it with a co-founder.

Our Approach

The Base Formula

Pulse Check

Every business has an operating DNA. I take a look at your leadership style, what you're struggling with as a leader, how this is mirrored in your business, and what it's costing you.

Blueprint Re-design

Not just a plan. There's a unique formula that I design for each founder. Outside of strategy, we need the energetic fingerprint of your business aligned with you so that you land on your next target with laser focus.

Activation

Then you infuse the new blueprint into your business. With a uniquely tailored strategy, not only will it stick, it'll help activate a new operating level that also activates you.

What Do Co-Founders Do?

Tell you that you don’t need more hustle.
You need structure that keeps up with your vision.Whether you’re putting out fires or preparing to scale, these offers meet you exactly where you are and move you toward clarity, trust, and confident execution.

From My Clients

Ready to Work Together?

Contact Me:

Hi, I'm Cindy

I’m the person founders call when their business starts to outgrow its systems or when their intuition tells them something’s off, but they can’t quite name it. I'll guide you back to confident leadership again.

After a decade in operations and project management, I’ve learned that strategy alone can’t fix what’s misaligned at the core.

Businesses have their own Operating DNA — a reflection of the people who lead them.

When founders feel scattered, their systems usually do too.That’s where a co-founder comes in. I use equal parts structure and intuition to uncover blind spots, realign your offers, and refine how your business runs day-to-day. The result isn’t just higher margins or smoother delivery (though you’ll get those too) — it’s clarity, confidence, and a renewed sense of direction.My clients have increased their monthly revenue by up to 50% by simplifying what they already have — adding strategic passive offers, cutting cluttered ones, and reallocating resources with precision. But what they all walk away with, beyond the metrics, is a sense of calm, a reminder of why they started, and proof that their business can grow without burning them out.Think of me as your co-founder in clarity — providing the missing tools that helps you fine-tune the pulse of your business and build systems strong enough to hold where it's going next. Let's decode your next upgrade.

Have More Questions?

Contact Me:

Resolve90

90 minutes to test drive a co-founder brainstorm — Let's do it.

This isn’t a coaching call, it’s a high-impact sprint.

Each session starts with a rapid context intake to identify one key friction point.
From there, we co-design the most immediate and effective fix — whether that’s team realignment, client communication strategy, or an operations patch that keeps your delivery stable while you regroup. You’ll leave with a tailored one-page summary that outlines your exact next steps, plus a 7-day follow-up check-in to ensure implementation stays on track.Resolve90 is a great way to see what it’s like to have a co-founder that can help you realign your genius for problems that can’t wait for slow turnarounds or long programs.This sprint is not designed for issues like slow sales process, poor work culture, or needing an ops audit for scaling your offers.
Stable, long-lasting solutions take more time but if you're needing someone to get you back in alignment as a founder or solve a red flag that's de-stabilizing your business, I can get you there.

In just one session, you’ll walk away with:

    - High-level diagnosis of what’s really causing the issue (not just the symptoms)    - Clear decision frameworks to help you lead with confidence through uncertainty    - Custom action plans designed to stabilize and prevent recurrence

Ready to stop reacting and start controlling the outcome?

I am whenever you are. There's no checklist for red flags, you've just got to dive deep, combine your business sense with a bit of founder intuition and let the results do the talking.

Clarity-to-Execution Blueprint

A blueprint designed for your unique business in 72 hours.

Imagine that you finally get your sales system down, only to not have a business ready to meet its demand.

It’s one of the most frustrating things founders face when they’re feeling the jump from 10K months to 50K+ months. Operations plays a key role in helping businesses scale, but it’s also your belief, strategy, margins, and how your leadership team drives your vision all the way through to execution. Here’s a breakdown of how we’ll work together:

Day 1: Founder Deep Dive (90-Minute Strategy Session)

We map the heart of your business — your values, bottlenecks, and leadership rhythm. This is where we uncover why execution keeps slipping through the cracks and identify the true operational and people-based friction points holding your business back. If you don't have a team, we'll use that time to identify any mindset barriers to break down so that you can start sharing the value we know you can create.You’ll walk away from this call feeling seen, understood, and equipped with the calm you’ve been chasing.

Day 2: Blueprint Delivery (Custom 30-60-90 Day Plan + Loom Walkthrough)

Within 24 hours, you receive your Clarity-to-Execution Blueprint — a personalized 30-60-90 day action plan designed to strengthen your leadership structure, optimize team handoffs, and rebuild operational confidence. This blueprint looks different case-by-case, but you may see things like templates on how to set attainable business goals, recommended sprint cadence, team structure, and everything in between.A paired Loom video guides you and your team through the recommendations, so implementation starts immediately.

Day 3: Team Integration & Troubleshooting (Live Q&A)

We review your blueprint together. This looks like addressing red-flag clients, workload imbalances, or upcoming transitions that could derail momentum. I’ll guide you through how to laser focus your high-impact calls so that they always end with an action plan. This final call ensures everyone is on the same page and sets the tone for sustainable progress — no more reverting to old habits. Change is never easy, but with everyone reproducing the same vision, there’s no way it won’t stick.This blueprint is your re-alignment solution. You’ll walk away with a systems plan that reflect your leadership style, a team that trusts the process, and the confidence to focus on your zone of genius as a founder.

If you want to become the visionary in your business again, this blueprint will guide you.

There isn't a template. All founders are unique so their business systems should be too. Take my founder audit to see if I'm the right fit to get you confidently scaling again. You've launched once, I'm here to give you the plan to do it again.

Co-Founder

3-month, 1:1 retainer to re-design your operating DNA.

If there's one thing you've learned from starting your business, it's that you can't grow alone.

This is where the Co-Founder 1:1 comes in — a 12-week container designed to help you lead, launch, or scale with someone who gets you. It’s not just coaching, it’s strategic support from someone who uncovers blind spots and turns them into strengths.This offer is built for founders who think fast and prefer fewer but impactful sessions. Together, we’ll take the Clarity-to-Execution Blueprint we built (or create one from scratch if needed) and implement it in real time, ensuring your systems, team, and delivery keep pace with your growth.

What You'll Get

Weekly 1:1 Founder Sessions — One focused hour each week to troubleshoot, strategize, and clarify next steps. Each session is designed to create momentum, not more homework.Operational Oversight Between Calls — Light check-ins via email or Slack to keep execution smooth between sessions. You’ll never wonder, “What’s next?”Launch or Offer Prep — Whether you’re gearing up for a launch, restructuring your org chart, or refining client delivery, I’ll help you identify red flags before they surface and ensure your rollout lands seamlessly.Founder Mindset Shifts — Beyond systems, we’ll strengthen your decision-making, leadership rhythm, and confidence so that you can see everything is possible through compounded aligned actions.

Who This is for

The Co-Founder 1:1 is ideal for visionaries who:    - Are preparing to launch or scale a major offer    - Want to build trust in their team and systems    - Feel like they’ve “outgrown” their current operations but can’t yet justify hiring a full-time COO or integrator    - Need a thought partner who gets the business side and the human side of leadership

Outcome

After our three months, you'll have a business that runs smoothly with or without you. Adopt a system that resonates with your leadership signature and your business will run on its own. You'll walk away with tools, leadership capacity, and rhythm to continue to scale sustainably. Let's get you performing at your best again.

You've launched once already, I'm here to remind you that you can do it again.

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Terms and Conditions

Last Updated: September 2, 2025By accessing standincofounder.com and/or purchasing a digital product, you agree to these Terms & Conditions.1. Digital ProductsAll products are delivered digitally (via download or email). No physical items will be shipped.Due to the nature of digital products, all sales are final (unless otherwise stated).2. License of UseProducts are for personal use only unless a commercial license is explicitly provided.You may not resell, redistribute, or share purchased products without written permission.3. Intellectual PropertyAll content on this site—including designs, text, and digital products—belongs to Stand-in Co-founder. Unauthorized use is prohibited.4. Portfolio ContentPortfolio pieces shown on this site are the intellectual property of Stand-In Co-founder or respective clients (with permission). They may not be copied or reproduced without consent.5. PaymentsPayments are processed securely through third-party providers (e.g., Stripe, PayPal).We are not responsible for issues arising from third-party payment processors.6. DisclaimersThe website and products are provided “as is” without warranties of any kind.We do not guarantee that products will meet your specific requirements or that the website will be error-free.7. Limitation of LiabilityTo the maximum extent permitted by law, Stand-In Co-founder is not liable for damages arising from use of the site or digital products.8. Governing LawThese Terms are governed by the laws of Texas/United States.9. UpdatesWe may update these Terms at any time. Continued use of the website after updates means you accept the new Terms.10. ContactGot questions for me?
Email: [email protected]

Our Services

What We Offer

Resolve90

90 minute leadership sprint for high-stake snags

This 90-minute sprint is designed to help you solve one pressing ‘red flag’ issue in your business, right now. Whether a key team member just gave notice, a top client is threatening to cancel, or your operations are breaking under new demand, this session is built to get you out of reaction mode and into resolution mode with a clear, actionable path forward. Taken from my own leadership experience in operations, this is how we get you grounded, even when the ground is shifting.

Clarity-to-Execution Blueprint

Framework for founders ready to stop leading with anything else but confidence and alignment

Designed for the founder that wears many hats, this 72-hour deep-dive engagement is designed to transform the way you and your team operate. The Clarity-to-Execution Blueprint bridges the gap between your vision and your execution — turning chaos into clarity and ideas into organized, scalable systems that you implement at your own pace.In just three days, we unpack your leadership blind spots, re-align your team with your vision, and give you a 30-60-90 day operational roadmap that makes your business feel like it finally runs on purpose. This is more than a systems audit, it’s a business reset tailored to how you think, lead, and make decisions.

Ideal For Founders who are:

    - Growing too fast for their systems    - Tired of doing everything themselves    - Struggling to delegate without things breaking    - Ready to feel in control — without the cost of a bottleneck

The Perfect Co-Founder

3 Month, 1:1 Retainer for solopreneurs

Designed for high-touch leaders. It’s the Clarity-to-Execution Blueprint in action but with me as your change agent. The next challenge for founders is staying consistent while scaling. I’ll hold you accountable, guide implementation, and prepare you operationally and mentally for the next chapter of your business.We meet once a week for the next 90 days until your next offer is launched or business milestone is accomplished. You’ll get custom made templates, SOPs, and any automations to utilize after scaling.

Have More Questions?

Contact Me: